Ylopo

Real Estate

Ylopo is an AI-powered real estate marketing and lead generation platform designed for real estate agents, teams, and brokerages. It combines IDX websites, paid advertising, AI-powered lead nurturing, voice and text assistants, CRM integrations, and marketing automation into a single platform that helps agents generate, engage, and convert buyer and seller leads. Rather than serving as a standalone CRM, Ylopo integrates with leading real estate CRMs to automate lead follow-up and improve conversion rates.

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Features & details

Full overview from our catalog (read-only reference).

Category (short)

Real Estate

Category

Real Estate

Pricing (CSV)

Paid Service

Directory pricing

Paid

Target audience

Agencies & studios

Best for

Individual real estate agents Real estate teams Brokerages Teams already using a CRM Agents investing in paid lead generation Businesses seeking AI-powered follow-up and marketing automation

Pricing notes

No public pricing is available. Pricing is customised based on: Team size Geographic market Lead type (Social, PPC, Live Transfer) Selected services and AI features Core offerings include: Ylopo Suite (website, IDX, branding, automation) Ylopo Suite + Managed Marketing (PPC, Facebook/Instagram ads, Direct Connect) Optional AI Assistant (AI Voice and AI Text) Prospective customers must schedule a demo to receive a tailored quote. The company states that a customised estimate is typically provided during a discovery call

Pros & cons

Editorial notes to help compare fit before opening the vendor site.

Pros

Purpose-built for the real estate industry.
Combines multiple marketing tools into one platform.
AI voice and text assistants automate lead nurturing.
Strong IDX website and digital advertising capabilities.
Integrates with leading real estate CRMs instead of replacing them.

Cons

Pricing is customized and not publicly disclosed.
Requires a demo before receiving a quote.
Most effective when paired with an existing CRM.
Performance depends heavily on market conditions, advertising budget, and follow-up discipline.

Review notes

Context from the listing review and editorial research.

Common Criticisms Lead quality can vary significantly across different markets. Requires consistent follow-up and adequate advertising budgets to achieve strong ROI. Pricing is considered premium compared with some competitors. Some users report that the AI follow-up can feel overly persistent or that lead conversion takes longer than expected. Several community reviews indicate success is highly dependent on local market dynamics and campaign management rather than the platform alone

Extended features

In-depth description and capability notes.

AI Voice Assistant – AI calls new and existing leads, qualifies prospects, and schedules callbacks. AI Text Assistant – Automates personalized SMS conversations and lead nurturing. Managed Digital Marketing – Google PPC, Facebook, Instagram, and dynamic remarketing campaigns. Branded IDX Website – Consumer-facing real estate website with live MLS/IDX property search. Lead Generation – Buyer and seller lead acquisition through paid advertising. CRM Integrations – Works with platforms such as Follow Up Boss and other major real estate CRMs. Smart Lead Nurturing – Long-term automated follow-up for cold and warm leads. Market Reports & Seller Tools – Automated market updates, seller presentations, and listing marketing assets.

Use cases

Ylopo is built specifically for residential real estate professionals looking to generate and convert more leads through AI and digital marketing. Common use cases include: Buyer lead generation Seller lead generation AI-powered lead qualification Automated follow-up campaigns IDX property search websites PPC and social media advertising Database reactivation Team marketing automation