Assembly Studio

Low-code / No-code

Assembly Studio is an AI app builder for professional service firms that generates client-facing and internal apps in plain language, then publishes them into Assembly's existing branded client portal with CRM, auth, permissions, workflows, and payments already in place. It is deliberately not a public marketing-site builder; apps are for authenticated team and client experiences.

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All use cases · All industries

Alternatives & similar tools

Other tools in our directory you may want to compare.

Also mentioned

Lovable (general prompt-to-app
not firm portal-native)
Base44 (general AI app builder)
Softr (no-code portals on Airtable/data sources)
Hercules (business ops chat-to-app
not Assembly portal-native)

Features & details

Full overview from our catalog (read-only reference).

Category (short)

Low-code / No-code

Sponsored note

Target audience

Professional service firms that want AI-built apps glued to a real client portal and CRM. Not ideal for: public marketing sites, consumer social apps, or builders who want a generic Lovable/Bolt-style public URL prototype without Assembly's portal model.

Best for

Pricing notes

Verified August 2026 at https://assembly.com/pricing and https://studio.assembly.com / launch post (Aug 11, 2026). Free: $0 forever, 5 active contacts, 1 internal user, 50 build credits/month, 3 apps. Starter: $29/mo billed annually ($49 monthly), 50 contacts, 1 user, 200 build credits/month. Professional: $99/mo annual, 500 contacts, 3 users, 200 credits. Advanced: $499/mo annual, unlimited contacts, 5 users, 200 credits, HIPAA/BAA, audit log, enforced MFA. Paid plans include 5 apps; extra apps $5/mo each. Extra build credits $0.60 each above the 200 included on paid plans. Credits refresh monthly (no rollover). Planning/failed builds do not consume credits. Payment processing fees apply only if collecting payments through Assembly.

Pros & cons

Editorial notes to help compare fit before opening the vendor site.

Pros

Apps land in a real client portal with platform auth/CRM, not orphan URLs
Free forever plan can publish real client-usable apps
Transparent build-credit and app add-on pricing
Clear not-for-public-marketing-sites scope reduces misfit buyers

Cons

Only 50 build credits on Free
heavy iteration pushes upgrades
Contact and seat limits gate growth more than generation quality
Tied to Assembly's platform
weak fit if you only want a standalone prototype
Very new public launch (Aug 2026)
long-term reliability still unproven

Review notes

Context from the listing review and editorial research.

NEW tool. List as Assembly Studio. This is Assembly's product at studio.assembly.com / assembly.com, an AI app builder for service firms launched publicly around Aug 11 to 13, 2026. Not AssemblyAI (assemblyai.com), the speech-to-text API already known for duplicate slug issues in this DB (assembly-ai hidden, assemblyai visible). Positioning competes with Lovable/Base44 but differentiates on portal+CRM primitives. Private beta claims (~200 apps) are vendor-stated.

Extended features

In-depth description and capability notes.

Plain-language describe to plan to build to iterate app workflow Apps publish into a unified branded client experience (custom domain on higher plans) Built-in CRM, messaging, billing/payments, notifications, and workflows 30+ remixable templates for firm workflows (onboarding, trackers, intake, etc.) Platform-managed auth (magic link/Google, MFA) rather than AI-generated auth API and MCP connectors on paid plans Build credits for create/edit; live app usage does not burn credits Free forever plan with real publishable apps

Use cases

Accounting, agency, consulting, and other service firms replace cobbled SaaS stacks with firm-specific portals: client intake, project trackers, document collection, AI assistants over firm docs, while keeping one login and CRM record model for clients.